Cutwater

Cutwater works with business leaders and fund sponsors to provide valuable insights and creative solutions to unlock growth and transformation, as well as capital support through a range of investment models.

Learn more about Cutwater.

Challenge
Experienced entrepreneur and business operator, Steve Fleck, was in the process of creating a company that helped businesses grow and thrive. He had the capital and know- how, but needed a brand to match his grit and enthusiasm.

Solution
In partnership with the talented agency Spectacle Strategy, we created a creative name, branding system, and website to launch Steve’s investment company and prepare him for a successful launch.

Services
Visual Identity
Guidelines
Art Direction
Website Design

Co-designer
Kim Inman
Amy Langiano

Strategy Partner
Spectacle